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Quality Enhancement: Adherence to international standards (EN–ASTM–ES) and improved customer satisfaction.
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Market Share Growth: Prioritize local demand and expand through national projects.
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Financial Efficiency: Reduce production costs and optimize alternative energy use.
- Environmental Sustainability: Implement ISO 14001 and ISO 45001
systems and emission-reduction plans.
- Human Capital Development:
Continuous training and upskilling with modern technologies.
- Regional Expansion: Open new markets in Africa and the Arab world.
